Galaxy Z Fold 6 and Flip 6 designs leaked, while Galaxy AI teasers appear

Rumor has it that Samsung will unveil the Galaxy Z Fold 6 and Flip 6 in about a month. That would be just in time for the Summer Olympics, where Samsung is one of the main sponsors. That's probably why we've heard so many rumors about the two devices already. But the best leaks always seem to come directly from Samsung. So far, the company seems to have accidentally revealed the designs of the Galaxy Z Fold 6 and Galaxy Z Flip 6 weeks too early.

I suppose accidents happen, but this isn't the first time Samsung's websites have accidentally released marketing materials earlier than planned.

Interestingly, Samsung also revealed more details about its Galaxy AI feature suite, with a focus on privacy and device processing. The company also announced Galaxy AI features for its foldable devices, but without actually naming the Fold 6 and Flip 6.

It's starting to look like a coordinated marketing attack ahead of the most hotly anticipated AI event of the year, Apple's WWDC 2024.

The leak and the teaser

A Redditor found the following image on Samsung's Kazakh website. It shows the Galaxy Z Fold 6 and Flip 6 and gives a sneak peek of the Galaxy AI features that will be available on the two devices.

The designs look familiar as we have seen the phones in unofficial renders. Additionally, other leakers have recently revealed design details about the Galaxy Z Fold 6, including the rectangular corners, bezel size, and rear camera design. The Galaxy Z Flip 6 design also looks familiar.

Samsung has leaked the designs of the Galaxy Z Fold 6 and Flip 6 in a Galaxy AI advertisement. Image source: Reddit

Separately, Samsung wrote a post on Thursday praising the company's approach to focusing Galaxy AI on what it calls a hybrid AI approach for mobile devices, meaning processing AI functions on the device and in the cloud.

To be fair, there aren't that many Galaxy AI features that are handled locally. Live Translate is the main one, and that's what Samsung is focusing on. The company teased that Live Translate will soon work with third-party apps to support voice calling. That's a great feature, of course. And yes, you want it handled privately. That's why Live Translate works on the device, not in the cloud.

At the end of the post, Samsung announces the launch of its foldable mobile phones in 2024. They will also support Galaxy AI features:

The introduction of Galaxy AI on the Galaxy S24 series was just the beginning. To deliver a completely new and unique AI experience, we will continue to optimize the Galaxy AI experience for the upcoming foldable devices. Our foldable devices have the most versatile and flexible form factor of Samsung Galaxy and combined with Galaxy AI, these two complementary technologies will together open up all new possibilities.

What's all this talk about Galaxy AI?

Apple will take the stage at WWDC on Monday to unveil iOS 18, iPadOS 18, macOS 15, watchOS 11, visionOS 2, and all the other software innovations it has developed over the past year. Artificial intelligence will be the focus of the event, and rumors suggest Apple will showcase its own version of AI.

I wouldn't be surprised if Apple's AI features for the iPhone eclipsed Samsung's capabilities.

Initially, Apple will roll out all of these AI features to hundreds of millions of devices simultaneously via iOS 18. Samsung, meanwhile, took a phased approach, bringing Galaxy AI to the Galaxy S24 series first before expanding it to other devices.

iPhone 15 Pro Display
The iPhone will receive AI features with iOS 18. Image source: Christian de Looper for BGR

Second, privacy will be a key aspect of AI in iOS 18. Reports suggest that the iPhone will process many GenAI functions locally. Those who need more powerful cloud-based processing will get brand new protection features that Apple has designed specifically for the AI ​​era. I expect Apple's AI to significantly outperform Samsung's “hybrid AI” in protecting user data.

As for Live Translate on the Galaxy S24 and other devices, it is very likely that Apple will complement it with its own AI-powered translation services.

What Apple won't have this year is a foldable iPhone. That's still a big advantage for Samsung. And we don't expect any new hardware at this year's WWDC.